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Conservis vs DTN (MyDTN)
Both rows from the comparison table, set side by side. Nothing here is a recommendation; the facts are the vendors' own public statements, cited on each product page.
Capabilities
Conservis describes 4 of 10 capabilities (3 partial); DTN (MyDTN) describes 4 (1 partial). They differ on accounting, inputs, labor & staff, weather, equipment data, elevator / buyer connection, mobile app. Both describe grain marketing.
| Capability | Conservis | DTN (MyDTN) |
|---|---|---|
| AI assistant | ? Unverified | ? Unverified |
| Accounting | ◐ Partial | ○ No |
| Grain marketing | ● Yes | ● Yes |
| Field maps & agronomy | ◐ Partial | ◐ Partial |
| Inputs | ● Yes | ○ No |
| Labor & staff | ● Yes | ○ No |
| Weather | ? Unverified | ● Yes |
| Equipment data | ● Yes | ○ No |
| Elevator / buyer connection | ? Unverified | ● Yes |
| Mobile app | ◐ Partial | ● Yes |
Conservis: Per Traction's Advanced Farm Management page: grain contract management (positions, deliveries, settlements, contracts, settlement matching); crop planning and budgeting by field, crop, input and scenario with profitability view; work orders (who is doing what, where, when) accessible 'from nearly any mobile device'; operational reporting including plan-vs-actual, FSA/acreage/yield and customizable tax/regulatory reports. Financial accounting itself is positioned in Traction's core Accounting product, which Traction says it plans to merge with this suite. Equipment: 2021 coverage listed John Deere and Climate FieldView as Conservis partners; Traction's integrations page lists John Deere Operations Center and Climate FieldView. No AI, weather, imagery/agronomy modeling or named grain-buyer feeds are described on the current page.
DTN (MyDTN): Grain marketing: MyDTN provides local cash-bid database, commodity/cash prices, price alerts and DTN analyst recommendations for futures and cash marketing; DTN Ag Marketplace (free iOS app) lets producers receive/confirm offers from buyers, track inventory, set target/break-even prices and view nearby bids; ProphetX adds 20-year cash-bid history, charting and futures data. Weather: hourly local forecasts and observations (vendor core strength). Agronomy: Wikipedia notes Adapt-N-based nitrogen tools in MyDTN; vendor producer page describes weather-timed spraying/irrigation/harvest only. Elevator/buyer integrations: DTN Grain Portal (web and mobile) and Grain Discovery (acquired 2025) are sold to grain buyers, who give growers branded apps for bids, offers and e-signed contracts; Grain Portal connects to FCMs for hedging. Mobile: MyDTN is mobile-responsive (no dedicated MyDTN app described); DTN Grain Portal Mobile and DTN Ag Marketplace are App Store apps; ProphetX has a mobile app.
Price, data and ownership
| Conservis | DTN (MyDTN) | |
|---|---|---|
| Company | Traction Ag Inc. (Conservis Corporation was the original company, Minneapolis MN) (Traction Ag Inc. (acquired December 2023 per Traction's company timeline). Previously owned July 2021–2023 by a TELUS Agriculture–Rabobank joint venture; NOT currently a TELUS Agriculture product.) | DTN, LLC (TBG AG (Switzerland-based private holding company of the Thyssen family); DTN entities sit under DTN Global Holdings B.V.) |
| Category | whole-farm management | grain marketing |
| What the AI does | Unverified — AI level not assessed. | Unverified — AI level not assessed. |
| Pricing model | Contact sales | Subscription |
| Published price | Not published | Not published |
| Your data | Governed by Traction Ag's Ag Data Use Agreement: 'Traction believes that you are the owner of Ag Data that originates from your farm, device, or equipment' and 'Traction will not sell or share your Ag Data to third parties without your consent'; aggregated anonymized benchmarking by default with opt-out. | DTN's privacy statement says it does not sell or rent personal data except for the categories listed in its California disclosure (identifiers, customer records, commercial information), which it states are sold to 'providers of products and services to farmers, purchasers of products from farmers, and general sales and marketing companies' - key phrase: 'We may also share your personal information by selling it as part of our Services.' |
| Crops and regions | Not specified on current vendor page; 2021 acquisition coverage described 'family and institutional farms' and 'a diverse range of crops and livestock'; U.S. and Australia | US row-crop and livestock producers (grain cash bids, corn/soy/wheat markets; Progressive Farmer editorial); DTN also serves Canada and global agribusiness. |
| Farm size | Vendor describes the suite as for 'large, multi-entity operations with big acreage and large teams'; no acreage figure published | Not published |
| Ownership | Private, investor-backed — VC-backed private (subsidiary/product line of Traction Ag Inc., which is 'owned by farm investors'; Series A led by Cooperative Ventures, a CHS–GROWMARK JV) | Private — private (subsidiary of TBG AG, a Swiss private holding company) |
| What else they sell | Farm software co. — farm-software-only company | Farm software co. — farm-software-only company (DTN is a multi-industry data company serving agriculture, refined fuels, aviation, marine, utilities; not owned by an equipment, input, grain-buyer or retail firm) |
| Headquarters | Traction Ag: Auburn, Indiana, USA. Conservis historically: Minneapolis, Minnesota (US) | Bloomington, MN (US) |
| Built and supported | US-built (Minneapolis origin; now part of Indiana-based Traction Ag); US support via Traction (888-466-6080); Traction says the Conservis acquisition expanded it into Australia | Global company (1,200+ employees, customers in 126 countries, offices in North America, Europe, Asia-Pacific); US ag editorial and support based in Minnesota; Grain Discovery team acquired from Canada |
| Founded | 2009 | 1984 |
| Status | Absorbed/rebranded: conservis.ag now 302-redirects to tractionag.com/role/advanced-farm-management, where Conservis and Granular Business are marketed together as Traction's 'Advanced Farm Management' for large operations; Traction states it intends to bring this functionality into its core Traction Accounting system. The TELUS Agriculture ownership referenced in the task brief ended with the Traction acquisition. Conservis is no longer sold as a standalone brand with its own website. | Active. MyDTN remains the producer-facing subscription; farmer-facing grain transaction tools are shifting toward the Grain Discovery grower portal (acquired 2025) within DTN Ag Hub, which DTN plans to integrate with Grain Intelligence during 2026. The DTN Grain Portal iOS app has not been updated since v1.0.1 (2022-02-08). Variants treated as one row: MyDTN, DTN Ag Marketplace, DTN Grain Portal/Grain Discovery, ProphetX. |
| Confidence | partially verified | partially verified |
| Last reviewed | 2026-10-25 | 2026-10-25 |
Sources with access dates are on each product page: Conservis and DTN (MyDTN). Request a correction.