What it does
- ◐AI assistant — Partial
- ○Accounting — No
- ○Grain marketing — No
- ●Field maps & agronomy — Yes
- ○Inputs — No
- ◐Labor & staff — Partial
- ?Weather — Unverified
- ●Equipment data — Yes
- ?Elevator / buyer connection — Unverified
- ●Mobile app — Yes
Connects field, machine and operator data (tillage, seeding, spraying, harvest) from JDLink-connected Deere machines; non-Deere or unconnected machines can be added and the platform is described as usable 'regardless of type, size, or brand'. 'JD' AI assistant answers natural-language questions over the farm's own Operations Center data; in a limited US Early Access Program as of Sept 2026, broader rollout planned later in 2026, included at no extra charge; a separate 'Help AI' for equipment setup launched Aug 2025. Operator/labor is partial (operator performance comparisons, access permissions, not payroll). Third-party 'Connections' let farmers grant access to connected software companies and advisors (e.g., Ag Leader AgFiniti and PTx FarmENGAGE list Operations Center connections). Mobile: Operations Center Mobile and Equipment Mobile apps (iOS/Android).
| What the AI does | Acts on your records — 'JD' assistant answers questions over the farm's own Operations Center data; limited US Early Access as of Sept 2026. |
|---|---|
| Crops and regions | Crop-agnostic machine/field data platform; offered in North America and globally (US, Canada, Europe, etc.) |
| Farm size | not published |
What it costs
| Pricing model | Free — free |
|---|---|
| Published price | Free account; 'Access to Operations Center is free and JDLink Connectivity is available at no cost' (Deere dealer RDO Equipment, 2025-01-15; confirmed by The Robot Report 2026-09-01 and Western Producer 2026-09-30). Premium services (e.g., Operations Center PRO Service) carry paid licenses; amounts not published on pages accessed 2026-10-25. |
Quoted as shown on the vendor's page on the access date. Promotional prices are noted separately from list where the vendor showed both. Prices change; verify with the vendor.
Your data
| Who owns it, who sees it | Deere's data principles page states farm data 'belongs to you', that 'You control your farm data', that Deere does not sell farm data, and that farmers choose which third parties receive data and can stop that flow at any time; Deere uses farm data and aggregated, anonymized data to provide insights. John Deere Operations Center is listed as Ag Data Transparent certified. |
|---|---|
| Can you leave with it? | ? Data export and deletion terms not yet researched; scheduled for the next review. |
The first line is our paraphrase of the vendor's policy; the linked document in Sources is what governs.
Who is behind it
| Company | Deere & Company |
|---|---|
| Ownership | Public company — public |
| What else they sell | part of equipment maker |
| Headquarters | Moline, Illinois (US) — Moline, Illinois, USA |
| Built and supported | US-headquartered equipment maker; Operations Center offered globally, US dealer-network support |
| Founded | 1837 |
| Funding and acquisitions | Deere & Company founded 1837; NYSE: DE. Operations Center is an internal product; no separate funding. Related acquisitions not researched for this row. |
| Status | Active. 'JD' AI assistant announced ~Sept 1, 2026 (Early Access, US). Deere.com product/FAQ/data pages are JavaScript-rendered and could not be fetched directly; the Canadian mirror of the data principles page was readable. |
Sources
Accessed on the dates shown. Data policy from Deere's own (Canadian) data principles page and ADT listing; 'free' pricing confirmed only via authorized Deere dealers and trade press because deere.com pages are JS-rendered and did not fetch. AI assistant status from multiple Sept 2026 trade-press reports. Weather and elevator integrations not verified.
- John Deere - Your Data (data principles) (accessed 2026-10-25; supports data_policy_one_line)
- Ag Data Transparent - Certified companies (accessed 2026-10-25; supports data_policy_one_line (ADT certification of John Deere Operations Center))
- RDO Equipment - John Deere Operations Center FAQs (2025-01-15) (accessed 2026-10-25; supports pricing_model, current_public_price, cap_mobile_app, cap_equipment_integrations, capability_notes)
- Campbell Tractor (Deere dealer) - Operations Center (accessed 2026-10-25; supports cap_mobile_app, capability_notes (mixed-brand, Connections, no cost for connection service))
- The Robot Report - John Deere's new JD Operations Center features (2026-09-01) (accessed 2026-10-25; supports cap_ai_assistant, current_public_price (free regardless of brand), status_notes, data_policy)
- Western Producer - JD AI assistant (2026-09-30) (accessed 2026-10-25; supports cap_ai_assistant, status_notes, current_public_price)
- AgWeb - Meet JD: John Deere's New AI Assistant (accessed 2026-10-25; supports cap_ai_assistant, capability_notes)
- Unite.AI - John Deere puts JD AI assistant into Operations Center (2026-09-01) (accessed 2026-10-25; supports cap_ai_assistant, status_notes)
- Wirtgen Group - FAQ John Deere Operations Center (accessed 2026-10-25; supports cap_mobile_app)
- Wikipedia - John Deere (accessed 2026-10-25; supports founded_year, hq_city_state_country, ownership)
Change log
- Initial listing from Phase 1 research.
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