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Farmers Business Network

Farmers Business Network (FBN) — membership platform incl. FBN Direct input marketplace, Norm AI advisor, FBN Market Advisory/Crop Marketing, FBN Finance. By Farmer's Business Network, Inc.

Vendor website input purchasing Confidence: partially verified Last reviewed

What it does

  • ●AI assistant — Yes
  • ○Accounting — No
  • ●Grain marketing — Yes
  • ◐Field maps & agronomy — Partial
  • ●Inputs — Yes
  • ○Labor & staff — No
  • ?Weather — Unverified
  • ?Equipment data — Unverified
  • ●Elevator / buyer connection — Yes
  • ●Mobile app — Yes

Norm is FBN's AI advisor for agronomy/farm-management questions (FBN calls it a proprietary LLM; site warns 'Norm can make mistakes'). FBN Direct sells crop protection, fertilizer, seed, animal health, feed and supplies direct-to-farm. FBN Crop Marketing lets members 'review local bids, manage contracts, scale tickets, and even receive payments' with grain buyers. FBN Finance offers land loans, operating lines 'of up to $5 million', equipment loans. Agronomy analytics are benchmarking/seed-performance insights from member data rather than a full field-mapping tool.

What the AI doesGeneric assistant — Norm answers agronomy and farm-management questions; FBN's pages do not state that it reads a member's own records.
Crops and regionsUS and Canada; 117,000+ member farms, 187M acres (July 2025 release); row crops and livestock
Farm sizenot published

What it costs

Pricing modelFree — free (membership free; fees for certain products/services)
Published price'Membership is free.' 'Fees may apply for certain product and service offerings other than FBN membership.' (fbn.com, accessed 2026-10-25). Norm pricing not published.

Quoted as shown on the vendor's page on the access date. Promotional prices are noted separately from list where the vendor showed both. Prices change; verify with the vendor.

Your data

Who owns it, who sees itFBN states 'all data provided to FBN always remains the data of the farmer contributing it' and 'FBN has never — and will never — sell member data', nor share it with seed or input companies; member data is anonymized and used in aggregated analytics.
Can you leave with it?? Data export and deletion terms not yet researched; scheduled for the next review.

The first line is our paraphrase of the vendor's policy; the linked document in Sources is what governs.

Who is behind it

CompanyFarmer's Business Network, Inc.
OwnershipPrivate, investor-backed — VC-backed private
What else they sellpart of ag retailer/fintech
HeadquartersSan Francisco, CA (US) — San Francisco, CA, USA (2261 Market Street per fbn.com footer; Wikipedia lists San Carlos, CA)
Built and supportedUS-built; US and Canada support (online, phone, on-farm per fbn.com)
Founded2014
Funding and acquisitionsFounded 2014 by Amol Deshpande and Charles Baron; Series D $110M (2017, T. Rowe Price/Temasek/GV); total raised 'over $900 million' per AgFunderNews (Dec 2023); $50M new funding July 2025 from GV, Temasek, Arteqin, Colle Capital, T. Rowe Price. Valuation not published.
StatusActive. July 2025 raise tied to expanding Norm AI into crop marketing, finance and risk management.

Sources

Accessed on the dates shown. Core offering, pricing and data policy from vendor pages; funding totals from trade press; HQ city differs between vendor footer (San Francisco) and secondary sources (San Carlos); mobile app, weather and equipment-integration capabilities not verified on vendor pages this session.

  1. FBN homepage (accessed 2026-10-25; supports pricing_model, current_public_price, cap_inputs, cap_grain_marketing, financing)
  2. FBN Norm (accessed 2026-10-25; supports cap_ai_assistant)
  3. Learn How FBN Protects Your Data (accessed 2026-10-25; supports data_policy_one_line)
  4. Does FBN sell my farm's data? (accessed 2026-10-25; supports data_policy_one_line)
  5. About FBN (accessed 2026-10-25; supports hq_city_state_country)
  6. FBN secures $50M for AI (July 28, 2025) (accessed 2026-10-25; supports funding_acquisitions, crops_regions, Norm description)
  7. 10 years of Farmers Business Network (AgFunderNews) (accessed 2026-10-25; supports founded_year, founders, total funding)
  8. Farmers Business Network (Wikipedia) (accessed 2026-10-25; supports HQ discrepancy, 2017 Series D)

Change log

  • Initial listing from Phase 1 research.

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